The Hershey Harrisburg Region of Pennsylvania is a top destination for domestic and international travelers who visit the Commonwealth each year. The three essential reasons this area hosts approximately 10 million visitors annually is our central location to the Mid-Atlantic and East Coast population centers of the U.S. such as New York City, Washington DC; Boston, and Philadelphia. Easy access to our area from these points makes us an easy and convenient option for quick family getaways and quiet couple retreats.
Our location also created our second strength as a tourism destination – unique stories and genuine experiences that simply cannot be found or authentically recreated anywhere else in the world.
Long before earning its nickname as the Keystone for its central role in the settling of the New World and the founding of America, the area of Pennsylvania was an important place in North America. Our history dates back to 3,000 BC when Native Americans settled along the banks of the Susquehanna River which today serves as one boundary of Pennsylvania’s Capital City of Harrisburg.
Between those two points in time, this region has played a key role in the storied chapters of American history. From the Westward Migration to The Underground Railroad. From the American Civil War to the Industrial Revolution. From the foundation of a confectionary empire to the evolution of a transportation network spanning from the PA Canal and first American railways to the Pennsylvania Turnpike which became the first long-distance limited-access highway in the United States.
Visitors are drawn to this entire region of Pennsylvania for the many unique opportunities and experiences that connect with people all over the globe. This is a place where you can walk in the footsteps of chocolate magnate and entrepreneur Milton S. Hershey who experienced countless failures on his epic climb to fortunes that today support a school for children in need. Then you are just an hour from other American story of fighting for our freedoms which plays out in Gettysburg among the people and places that played important roles in American’s Civil War. The other original American experience is in nearby Lancaster County where visitors see America’s enduring pursuit of happiness and religious freedoms that remain a way of life for the Dutch Amish communities in that area.
For a more modern American experience, the Hershey Harrisburg Region is an ideal spot to find family and fun. For nearly a century, the town of Hershey has been synonymous with Family and Fun.
And while Hershey has become famous for being the home of Hershey’s Chocolate, the area is also a place where history meets today’s new trends and where the beauty of the outdoors meets the wild wonder of the unbeaten path.

For nearly 100 years, generations of families have come to south central PA to enjoy the sweet family fun of Hersheypark® and all that the quaint town of Hershey has to offer. But over the years the region has grown to include activities and attractions for all ages with a new Wine & Craft Beer Country that includes over a 15 small and family-owned wineries and a dozen microbreweries. One brewing headquarters is a must-see when you visit, so plan to sit, sample, and dine at Troegs Brewing Company’s new location next to Tanger Outlets in Hershey.
The region is also home to Harrisburg, the capital city of Pennsylvania with a thriving downtown scene and ample opportunities for educational tours and experiences. Harrisburg’s Midtown District is in a renaissance period with a new Susquehanna Art Museum next door to The Millworks restaurant and artist studios. Visitors to this neighborhood will want to find time to peruse The Broad Street Market that dates back to the Civil War and today houses some wonderful independent vendors, artisan food offerings, and traditional farmers’ market menus. Across the street is Midtown Scholar with thousands of books and a cozy coffee shop. Later in the day visitors can pour themselves into a cozy bar stool at the new Zeroday Brewery just a block away or catch an independent film at Midtown Cinema which offers artisan popcorn and hand churned ice cream creations made onsite.
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